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Typology of videos

As part of a hasty workshop paper, Joe Maguire put together a table representing a start of a typology of videos — or at least, of video types that students might create as part of an assignment in computing science courses.

This page is about improving the typology AND how to represent it on a page: in fact both a paper page and a web page.

Landmark and key cases of videos

Advertorials

Perhaps the best work as poetry does. They express some feeling that is better than you could have expressed it; that thereby causes some deep sympathetic resonance in you; and the advert may benefit a) by associating the feeling with a brand; b) by the positive feeling you feel to others who share your feeling.
• Cadbury ad gorilla. 31 Aug 2007 1   2 (4.5 minute version)   (In the air tonight, with lyrics but not Collins' voice)
• Levi's laundrette commercial. 1985. 1 (Heard it on the grapevine.)
• Guinness surfer ad. 1999. 1   2 (with subtitles)
• Fish on a bicycle. 1996. Guinness 1
• Won an award 2014 1 Altruism.
  Others:
  • Sony bouncing balls
  • Cadbury eyebrow dancing
  • VW beetle
  • Airline; rhapsody in blue

  Lecture style

  University "lectures" cover a variety of activities in a lecture theatre. The essential feature of this style, as defined here, is that the most important information is in the spoken words.

• Slides and talking: Fast slides, mostly very simple words or jokes related to, but not essential, to the exposition: 1   2

• BBC documentary series on English farming over 50 years. This is a great example of an informative "lecture", where the information is all in the words; even though the pictures are relevant and add some value. Series website "Mud, Sweat and Tractors- The Story of Agriculture" (2009)

  Filmed demonstrations, or narration

  The key feature of this approach is that the most important information / message is in the video, not the spoken word.
• Richard Hammond's great programme on rain:
  Excerpt (from whole programme) covering the full answer to why water falls as rain
    Why does water fall as rain? (BBC clip. Skip first 36 secs.)
    (prog. website)   Full set of clips

• Dis-assembly or "teardown" videos: What is inside an EEG headband

• DIY repair or assembly videos: Repairing a coffee grinder     Replacing a pressure cooker valve

  Filmed dialogue e.g. chat show, style

• Parkinson (talk show host) guest: Richard Burton
  Article on Graham Norton's method
  A selection of bits of the Graham Norton show
• The Bryan Magee programmes "The Great Philosophers" in 1987. This is an example of an academic application of this style. Magee introduces Putnam

  More cases to track down, and classify

• Peristalsis. Most videos are lectures that assert facts; they do not prove them with a demo. But the key demo is to see someone doing a handstand and then eating or drinking and so proving that peristalsis can work against gravity (so gravity is not how food reaches the stomach). Even better if it were a handstand being recorded in X-ray.

  BEST:
  https://www.youtube.com/watch?v=3825vuwfCBo BEST:
  https://www.youtube.com/watch?v=UVJYQlUm2A8

  Illustrations of how short videos can communicate something useful when speech and text are banned. These two cases have no words on the soundtrack:

  • 33 useful kitchen tricks
  • How to replace a safety valve on a pressure cooker

  Less good:

  • https://medlineplus.gov/ency/anatomyvideos/000097.htm
  • https://www.youtube.com/watch?v=fHbMjvEx8IE
  • https://www.youtube.com/watch?v=o18UycWRsaA
  • https://www.youtube.com/watch?v=_c_ddegGm74
  • https://www.youtube.com/watch?v=Q-n_Q0qKXzg&feature=youtu.be
  • x
  • x
• Hans Rosling (world poverty. On stats, pop.state.?)
• Search for Hans Rosling videos
• That still photo of miners. (RI xgas lecture).
• Physics "lab" demos. Early gunpowder on outdoor stove.
• Attenborough: Narration both in shot; and only in intro.
• Delia Smith; "personalisation".
• (Adriana's favourite).
• Ken Robinson on schools kill creativity [just a speech / lecture; yet gripping.]
• Showing you what the hurricane would mean on your street corner
  • The tech. background

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